Selected projects
Ten ways to solve a design problem.
Each case explains the objective, design decisions, workflow and deliverables — not just a cover image.
Project 01Skincare / cosmetics
Consistent skincare imagery from home-shot originals
Three before-and-after pairs show the transition from ordinary tabletop photos to studio-style product images with category-appropriate backgrounds.
Project 02Homeware
E-commerce image set for a household product
A hero image and three supporting frames clarify form, handle, spout and real-world scale.
Project 03Online retail
Desk-lamp advertising banners with clear messaging
Three banners separate product value, promotional offer and guidance for three light modes.
Project 04Spa / aesthetics
Premium 3×3 spa content system
Nine coordinated posts cover services, treatment journey, experts, products, space and booking.
Project 05Restaurant / café
Hand-drawn social set featuring Mèo Mơ
Six playful illustrations introduce signature dishes, breakfast, new items, café atmosphere and booking in a distinctive visual voice.
Project 06Furniture / new brand
MỘC logo inspired by timber joinery
The letter M is constructed from a restrained joinery structure with a subtle wood-grain detail.
Project 07Service business
Responsive wellness service landing page
A focused page clarifies the service, value, process and booking action on desktop and mobile.
Project 08Multi-industry SMEs
Human-reviewed AI content workflow
A controlled path from product brief and ideation to editing, brand checks and approval before publication.
Project 09Fashion / accessories
Launch campaign for a leather accessories collection
A unified visual language presents bags, wallets and small leather goods through architectural light and material detail.
Project 10Education / presentation
PowerPoint slide system for a professional course
A 16:9 deck covering opener, lesson content, process, charts, comparison, case exercise and recap.